Holly’s got a good idea. To educate small business owners, administration staff and marketing graduates through online workshops, utilising her wealth of knowledge and experience to teach her audience how to take control of their marketing. We know, genius right? We hopped on board to design and develop a website for Holly with dual focus; to aesthetically display workshop relatable video blogposts with non invasive call to actions, and to create an easy user experience with seamless navigation through the homepage, workshop overviews and sign up procedures. To help future marketing endeavours by Holly we also integrated newsletter sign ups at each point to capture current and potential customer data. For the design we focused on a tri-colour palette, geometrical patterns and personal branding imagery to capture the essence of the Just Holly brand and the workshops promoted.