Book Review – Everybody Writes by Ann Handley
Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content by Ann Handley is an excellent guide for content writers. In business, never before has it been more important to…
AI
Generative AI and SEO – An Experiment
This recent blog post is about website server status codes. This post is about Generative AI and SEO. While it is important for our clients to understand what the various…
Book Review – Building a Story Brand by Donald Miller
The emergence of generative AI has had me thinking about the proliferation of AI-generated content in the form of blog posts, social media, and website content in general. It got…
If you are going to use ChatGPT, help your hero
Whilst I have a few misgivings about using Generative AI in creating marketing content, businesses will use it. It saves time and money and looks pretty good on first impressions.…
Content AI – The Ups and Downs in Business
I am old enough to have left school around the time the internet emerged into widespread personal and business use. I started a website development business before the smartphone and…