New Google Update Brings Favicon To The Fore
In May 2019 Google decided it was time to add a touch of colour to our mobile searches and introduced Favicons on SERPs (Search Engine…
A 2020 Vision For Successful Digital Marketing
With Christmas and the end of 2019 only a few weeks away, I thought what a perfect time to start looking at some of the…
MEET BERT: Google’s New Search Update
Content that works for the reader works for Google too Internet Live Statistics reveals there to be approximately 5.5 billion daily searches on Google with…
How to Reach Generation Z & Millennials … By a Gen Z
As marketers, we’ve began to realise it’s becoming harder to market to an increasingly broader range of audiences. The emerging consumer power of Generation Z…
Why Facebook Image Size Contributes To Your Conversion Success
Facebook is regularly adding new features so quickly, it’s becoming overwhelming for many individuals and businesses. There’s a chance you’ve missed one of these updates…
Social Media Tips – Frequency and Purpose
In our last post, I looked at the best times for posting on Facebook, Instagram, Twitter, and LinkedIn. Backed by data it was instructive. I…
The Best Times to Post on Social Media
So great is the flood of content in our social media streams. The dilemma is how to compete and be seen. Although we recommend audience…
Why the Blog?
A question we regularly get when we are scoping out a website development project with a client is “Why the Blog?”. The question is usually…
Onboarding and Ongoing – How to Market to Your Email List
You have a customer database list, thats fantastic. So now what? Most new clients we work with will request the capture of potential customers data,…
Interactive Minds Digital Summit 2018 – HyperWeb’s Highlights
Last week, I travelled to Brisbane to attend the 2018 Interactive Minds Digital Summit as part of my professional development and continual learning. It was…