Book Review – This is Marketing by Seth Godin
I do like Seth Godin’s work. Lots of value served up in short, punchy, serves. This is Marketing by Seth Godin delivers plenty of aces. I read…
Book Review – Blitzscaling by Reid Hoffman and Chris Yeh
Blitzscaling: The Lightning-Fast Path to Building Massively Valuable Companies at first worried me that another startup jargon word was being coined and championed into the…
Book Review – The Mindful Entrepreneur by Joel Gerschman, Howard Finger, Aryeh Goldman
The Mindful Entrepreneur is the right book and the right time for me. It brings together the best elements of the best in business management…
Book Review – Algorithms to Live By by Brian Christian and Tom Griffiths
Algorithms to Live By by Brian Christian & Tom Griffiths has been on my to-read list for a little while and I was really looking forward…
Book Review – Good to Great by Jim Collins
Jim Collins’ Good to Great is another one of those business books that is often recommended or on “top” lists. The book looks at how…
Book Review – The Art of War by Sun Tzu
Sun Tzu’s Art of War has been considered a staple business text for people wishing to hone their strategic thinking in approaching their competitive marketplace….
Book Review – The Power of Habit by Charles Duhigg
I thought I would start off the year with a book to help with understanding our habits in order to help achieve our goals for…
Book Review – For business & pleasure these holidays
Throughout 2018 I have stuck to a reasonably consistent regime of reading and listening to books and audiobooks for business as well as for pleasure….
Book Review – The One Thing by Gary Keller with Jay Papasan
If you are expecting a really big one thing from Gary Keller’s The One Thing: The Surprisingly Simple Truth Behind Extraordinary Results, you might be a…
Book Review – Selling the Invisible by Harry Beckwith
“Don’t judge a book by it’s cover.” The old saying goes. For a book about sales and marketing it is probably a sound principle to…