Information Architecture – Solving Your Website Content Puzzle
Following on from our posts about the strategy and scope in The Elements of User Experience, we come to the next phase which is the structure…
Book Review – The Mindful Entrepreneur by Joel Gerschman, Howard Finger, Aryeh Goldman
The Mindful Entrepreneur is the right book and the right time for me. It brings together the best elements of the best in business management…
Keyword Research and Planning
Understanding the keywords and phrases your market uses to search for your product or service is obviously an important ingredient to online success. Due to…
Understanding Your Website Potential
Last month I wrote about the importance of the strategy underpinning your website. This is the balancing act between your needs as a business and…
Book Review – Algorithms to Live By by Brian Christian and Tom Griffiths
Algorithms to Live By by Brian Christian & Tom Griffiths has been on my to-read list for a little while and I was really looking forward…
The Strategy Underpinning a Website
I am currently reading the seminal book on User Experience (UX), The Elements of User Experience, by Jesse James Garrett. Often referred to as The…
Book Review – Good to Great by Jim Collins
Jim Collins’ Good to Great is another one of those business books that is often recommended or on “top” lists. The book looks at how…
A Basic Understanding of On-Page SEO
It is well known that what determines a website’s Google ranking is made up of over 200 factors or “ranking signals”. The basic ones are…
Book Review – The Art of War by Sun Tzu
Sun Tzu’s Art of War has been considered a staple business text for people wishing to hone their strategic thinking in approaching their competitive marketplace….
Thinking Design
A little while ago I wrote about how we think about appealing to the fast brain, the subconscious, in presenting content on a webpage, or…