Digital Strategy

How to master storytelling in your marketing

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Capturing your audience’s attention in today’s competitive content marketing landscape is a feat. According to a recent study by Forbes, viewers only retain 10% of messages when reading it in…

SEO for the holidays

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Be local, be trustworthy and be responsive It’s hard to believe that the holidays are just around the corner. And as we all know, with the holidays comes chaos –…

Understanding Your Website Potential

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Last month I wrote about the importance of the strategy underpinning your website. This is the balancing act between your needs as a business and the needs of your users…

Email Marketing – Some Fundamentals

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Reports of the death of email are greatly exaggerated. Email is not going away anytime soon, so neither is email marketing. Done well, email marketing is one of the most…

New Year, New View

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As we settle into the new year that is 2018, we seek out the opportunity to look back at the year that’s just passed and look forward to the year…

The Digital and Social Marketing Workflow

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For some of our clients the online presence of a website is simply enough, whether this is due to budget restrictions, workload limits being reached or time restraints. However with…
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