Digital Strategy Archives

Understanding Google Analytics Metrics: A Guide for Business Owners

01 February, 2024

As a business owner, you’re likely juggling a variety of tasks to keep your business running smoothly. One very important aspect that can’t be overlooked is monitoring your website’s performance.…

Building a Strong Brand Online: Key Strategies for Success

24 January, 2024

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Key Takeaways A brand’s identity, including visual elements such as logo and colours and messaging like tone and voice, is essential for distinguishing it in the digital landscape. Building trust…

Creating a Winning Social Media Marketing Strategy in 2024

14 December, 2023

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Staying ahead of the digital marketing game is essential for businesses to succeed. Utilising social media channels is an effective way for brands to interact with their target market and…

Digital Marketing Newcastle: The Ultimate Guide to Boosting Your Online Presence

21 November, 2023

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For Newcastle-based businesses, having an effective digital marketing strategy is a critical factor in remaining competitive and successful. In this age of rapid innovation, the right approach to digital promotion…

How to Create a Great Black Friday Marketing Campaign

16 November, 2023

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Black Friday is one of the biggest shopping days of the year. Today, more shoppers are queueing online to get the best deals from their favourite brands than ever before.…

Are reels the only way to grow on Instagram?

31 October, 2022

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Ah, the wonderful world of reels. Love to watch them? Scared to create them? You’re not alone. The constantly changing Instagram algorithm is hard to keep up with but know…

5 ways to standout in a saturated market

25 October, 2022

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If you are finding it increasingly more difficult to get noticed or to get your message across on Instagram, you’re not alone. The ever-changing Instagram algorithm can leave us feeling…

How to master storytelling in your marketing

17 October, 2022

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Capturing your audience’s attention in today’s competitive content marketing landscape is a feat. According to a recent study by Forbes, viewers only retain 10% of messages when reading it in…

SEO for the holidays

10 October, 2022

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Be local, be trustworthy and be responsive It’s hard to believe that the holidays are just around the corner. And as we all know, with the holidays comes chaos –…

Digital Strategy

Understanding Google Analytics Metrics: A Guide for Business Owners

Building a Strong Brand Online: Key Strategies for Success

Are reels the only way to grow on Instagram?

5 ways to standout in a saturated market

How to master storytelling in your marketing

SEO for the holidays

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Digital Strategy