Posts by Brendan Brooks

Email Marketing – Some Fundamentals

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Reports of the death of email are greatly exaggerated. Email is not going away anytime soon, so neither is email marketing. Done well, email marketing is one of the most…

Book Review – Think First by Joe Natoli

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Last year, Jes and I attended the UX Australia conference in Sydney. What is UX you ask? UX sits nice and snug between users’ needs and business needs. In its…

Facebook Changes Highlight Business Risk

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Facebook is making a significant change to their algorithm which determines what content in your timeline. Recently, Mark Zuckerberg announced that according to feedback, “posts from businesses, brands and media…

Merry Christmas from HyperWeb

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We would like to wish everyone a very Merry Christmas, a happy and safe holiday period. We will have limited service in between Christmas and the New Year, and will…

Handle Change with Care

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One of the concerns business owners have when it comes to redeveloping or upgrading their existing website is maintaining their search engine rankings (or hopefully improving them). We have recently…

Book Review – Deep Work by Cal Newport

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Deep Work by Cal Newport is a book necessary in our hyper-connected, hyper-informed world. It is ideal for anyone who feels they are on top of things, yet not quite…

Time for a Change + New Look

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As part of our growth journey in more recent times we have developed a level of quality in what we produce that has dramatically changed our product. Since we have…
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