This week it is the night of nights for the Newcastle and Hunter Region Digital and Creative Industries with the awarding of the 2018 NEWi Awards. Presented by the The Lunaticks Society Inc, it is the leading awards program for digital entrepreneurs and creatives and is open to individuals, companies, non-profit organisations and governments involved in designing, building, managing, maintaining or promoting digital solutions in regional Australia. Our region has a particularly healthy and talented community of ad agencies, website development agencies, graphic designers, digital marketers, and content producers, so the night will be a showcase of the quality our region can produce.
We are previous winners of a NEWi Award for Best Online Publication for a website we delivered for Nativ Design and Newcastle University Student Association with the OPUS Magazine website in 2016. We are fortunate enough this year to have 4 entries. We would like to tell you about them here.
Best Health Solution – Severe Asthma Toolkit (Centre of Research Excellence in Severe Asthma)
The Centre of Excellence in Severe Asthma engaged HyperWeb to develop the web-based Severe Asthma Toolkit to address an identified gap in the availability of severe asthma education resources for clinicians. This website provides tools to help clinicians provide optimal care for people with severe asthma, and is targeted at clinicians in primary and specialist care, in both private and public clinic settings.
The toolkit content was developed by a team of multidisciplinary clinicians from around Australia and internationally. It was designed to target a broad audience that includes the settings of primary and tertiary care, as well as the many disciplines involved in severe asthma management. It is also hoped that the toolkit will allow clinicians in geographically diverse regions access to evidenced based education and training.
Best Website – The Advitech Group (collaboration entry with The Measured Marketer)
A collaboration of marketing strategy and implementation in responsive website development between two agencies to deliver a comprehensive website for The Advitech Group. The Measured Marketer worked at a strategic level with The Advitech Group to bring together the various entities of The Advitech Group, operating independently and in differing areas of engineering expertise, together into a single online presence. The group entities have their own brands and websites, so the challenge was how to consolidate the vast array of expertise of the group in the one website.
The Measured Marketer developed a strategy and content plan to achieve the above aims, and then sought the expertise of a number of local website development agencies. HyperWeb was engaged to employ their user centric design and development approach to develop a website that achieved the strategic aims of The Measured Marketer and the client.
Best Website – Rundle Tailoring
Rundle Tailoring is a long standing menswear institution in Newcastle. There would be very few gentlemen in Newcastle who hasn’t at least tried on a suit from Rundles for their school formal, wedding, or a day at the races. Since 1908 they have dressed generations of gentlemen. Obviously we were delighted to be selected by this great name to re-develop their online presence with a new website.
Bronwyn & Andrew Rundle arranged a team dedicated to making sure their new online presence had just the right impact. Facon Australia directed the photography and content, while we developed the UX, site design and development.
Best Digital Agency – HyperWeb Pty Ltd
We entered this category based on our development particularly in recent years, HyperWeb have been prolific, solutions oriented, and varied in terms of the kind of work being produced, from small start up businesses, through to medium industrial, to the State Government. This has resulted in successive years of 30% to 40% business growth year on year, and a higher profile of work being used effectively by clients in the market place.
The company was founded on a principle to provide small business with an affordable means of competition online with their more resourced competitors. Our values are approachability, supportiveness, commitment, flexibility, and progressiveness. We establish partnerships with our clients so they are never left alone in the digital marketplace. Through our partnership approach, we create websites that deliver value to users, so that value is in turn delivered to our clients.
Best Educational Solution (category not awarded due to insufficient entries) – New Lambton South Public School
Sadly this category isn’t being awarded this year due to insufficient entries, but we thought we would highlight it here. Local school New Lambton South Public School approached us to solve a suite of problems. The school identified a need to provide an appealing public face for new and existing parents. The forward thinking principal also identified a need for a single source of truth for communicating all school information and news.
The website and app product we developed gives the school a single focus point for inbound and outbound communication. The website integrates with their social media, and mobile app for iOS and Android devices.
All categories are jam packed with high quality nominations, and it is a privilege to be listed among them. A full list is available here. It really is a testament to the talent and digital excellence being produced in this region by local companies for local business and beyond. Win, lose, or draw we are looking forward to a night of celebration of ourselves as a team, the work we do in our industry, and our creative community as a whole.
We didn’t take home any thong awards on the night but we sure had a great time celebrating the teams achievements for the year. A huge congratulations to all of the other nominees and winners on the night.