How to Repurpose your Existing Content
Repurposing your existing content will not only save you time and effort, but will also help you reach a new audience, reinforce your message, and help improve organic reach. Repurposing…
Marketing
The Digital Marketing Trends you should be doing in 2022
The end of the year is always a great time to review any new digital marketing trends, and analysis what will be predicted in the coming months. Especially after a…
Choosing the right social media platform for your business
If your business is not on social media you could be missing out on engaging with your customers, creating new customer opportunities, increasing your brand awareness, and generating more leads.…
How to Write a Great Blog Post
A blog post on your website can provide you with several benefits which will ultimately help drive more traffic to your site. These include: Better visibility in a Google search…
8 Things Every Website Needs
With over 20 years of experience, we know what works and drives business success through our website development approach. A user-focussed website is essential for your business and is the…
Is organic content still relevant?
The short answer: yes. Paid content is always going to reach a higher percentage of your audience, with social media algorithms prioritising personal content as opposed to business content. However,…
Why your business should have a Google My Business account
Millions of people search on Google everyday, often for places and products within their local vicinity. Google My Business is a free tool that allows people to manage their business…
The Who, What, When, Why and How of Marketing
Before embarking on any type of marketing campaign it is important to ask yourself these 5 questions. WHO is your target market? In other words, who are your customers?…
Book Review – Selling the Invisible by Harry Beckwith
“Don’t judge a book by it’s cover.” The old saying goes. For a book about sales and marketing it is probably a sound principle to uphold because, even by 1997…